Build trust, build credibility, and build a movement, not just a business.
“The earth is what we all have in common.” – Wendell Berry Our planet Earth is indeed fascinating and beautiful, isn’t it? Most of us love to immerse ourselves in nature and visit exotic places. We work towards and dream about living close to a bubbling brook, a purple mountain, or by beaches, rivers, lakes, … Continue reading 6 Powerful Environmental Reasons to Go Vegan on Earth Day
You have a vegan business, and of course, you want it to succeed and grow. Ethics matter to you. You are in business to change the world, to eliminate animal exploitation, or to fight climate change and not just make a buck. You are making a positive impact with your products or services and growing … Continue reading Why BeVeg Vegan Certification: Build Trust, Credibility, and Transparency for Your Vegan Business
Marketing to the vegan and plant-based customer – it’s a ball of vegan wax these days, isn’t it? It requires new, innovative, improved approaches. The old way of doing things does not work anymore because customers are smarter, expect more, and especially, want a personal touch. According to “Study Shows a 3rd of World Population … Continue reading Understanding the Customer’s Everyday-Journey to Veganism: 4 Important Keys for Vegan Marketers
You might be a vegan or plant-based marketing manager or business owner looking to hire a freelance content writer or copywriter, but you’re not sure how to find the best person for your specific marketing campaign. How do you decide who is the right writer for your business? Let’s explore. What is Voice and Why … Continue reading Voice is Vital: Hiring a Vegan Copywriter Who Can Write in Your Brand’s Voice and Why it Matters
The plant-based food industry has been booming over the last decade. It is estimated that it will reach $74.2 billion by 2027. That is an incredible number. But why, you might be asking. Plant-based food is more sustainable for our planet, most is ethically-sourced, and most is cruelty-free. But, does it taste good, and is it healthier? … Continue reading Want a Mouth-Watering Breakfast? 25 Popular Plant-Based Food Companies That Will Make You Drool