6 Powerful Environmental Reasons to Go Vegan on Earth Day


“The earth is what we all have in common.” – Wendell Berry Our planet Earth is indeed fascinating and beautiful, isn’t it? Most of us love to immerse ourselves in nature and visit exotic places. We work towards and dream about living close to a bubbling brook, a purple mountain, or by beaches, rivers, lakes, … Continue reading 6 Powerful Environmental Reasons to Go Vegan on Earth Day

Understanding the Customer’s Everyday-Journey to Veganism: 4 Important Keys for Vegan Marketers


Marketing to the vegan and plant-based customer – it’s a ball of vegan wax these days, isn’t it? It requires new, innovative, improved approaches. The old way of doing things does not work anymore because customers are smarter, expect more, and especially, want a personal touch. According to “Study Shows a 3rd of World Population … Continue reading Understanding the Customer’s Everyday-Journey to Veganism: 4 Important Keys for Vegan Marketers

Voice is Vital: Hiring a Vegan Copywriter Who Can Write in Your Brand’s Voice and Why it Matters


You might be a vegan or plant-based marketing manager or business owner looking to hire a freelance content writer or copywriter, but you’re not sure how to find the best person for your specific marketing campaign. How do you decide who is the right writer for your business? Let’s explore. What is Voice and Why … Continue reading Voice is Vital: Hiring a Vegan Copywriter Who Can Write in Your Brand’s Voice and Why it Matters

Want a Mouth-Watering Breakfast? 25 Popular Plant-Based Food Companies That Will Make You Drool


The plant-based food industry has been booming over the last decade. It is estimated that it will reach $74.2 billion by 2027. That is an incredible number. But why, you might be asking. Plant-based food is more sustainable for our planet, most is ethically-sourced, and most is cruelty-free. But, does it taste good, and is it healthier? … Continue reading Want a Mouth-Watering Breakfast? 25 Popular Plant-Based Food Companies That Will Make You Drool

Why a Blog Is Vital for Your Vegan Business


Long gone are the days when door-to-door smiling salesmen walked neighborhoods and pitched their products. No one wants to answer the door to that anymore. What has taken the place of the salesperson in a suit? Well, a lot with the advent of the internet. People now prefer to research a possible purchase from the … Continue reading Why a Blog Is Vital for Your Vegan Business